Tag Archives: Email Marketing

If you’re visiting due to the success of Dirt Robber’s LivingSocial promotion this Christmas weekend, welcome. Watershawl Marketing is Indianapolis’ premier marketing firm specializing in helping businesses build their online presence.  Indianapolis web designers, Watershawl, bring clients a well balanced, business-focused, marketing campaign for the 21st century.

Carmel carpet cleaners, Dirt Robber, contacted us about getting a LivingSocial coupon out to the greater Indianapolis area and we delivered.  We believe email marketing like LivingSocial is great for business and for customers of your business.  It’s what we like to call a ‘win-win’.  We wish Rob and his carpet cleaning business great success with this weekend’s coupon promotion, and we with you all a very merry Christmas and a happy new year!

Indianapolis dentist, Dr. Ted Reese, DDS, MAGD, has hired a local high school graduate, Kishan, to intern this summer before entering the Pre-Med program at Duke University thus fall. Kishan graduated at the top of his class, but hopes to learn from one the best dentists in town. Dr. Reese allows Kishan to shadow him during patient visits in between Kishan’s other roles of assisting the office manager, Karen, and doing a summer email marketing newsletter for the Indianapolis Center for Implant and Sedation Dentistry where he is working.

Watershawl has been assisting Dr. Reese with his marketing campaign and recently with Kishan as he learns how to use Constant Contact, our preferred email marketing software. Kishan is a whiz on the computer and a fast learner. We’re sure he’ll do well at Duke and we wish him well this summer in Indianapolis.

Groupons is a company and a website with a unique business model that is mutually beneficial to vendors, customers, and Groupons itself. Vendors like retail outlets contact Groupons about goods or services they would like to package and promote. Groupon reps work with the vendor to create an ad that runs in a daily email newsletter. Each coupon has a quota and if enough people purchase a package, all packages sell at once. Groupons takes a small percentage of the sale and mails the vendor a check the next day. Customers get the coupon immediately for use.

Because Groupons only makes money when you, the vendor, makes money you can be sure that the ad reps will help paint your company and products in a good light. There is very little risk and a lot of potential exposure. Even if not enough coupons are sold, your brand will still go out to thousands of potential new clients who may use your business in the future.

If you want to learn more about how Groupon works, check out their guide site. At Watershawl, we can also assist with helping your company apply to Groupon or setup an email marketing campaign of your own. We prefer Constant Contact, but we are also familiar with Delivra. We recommend email marketing be a core part of your overall marketing strategy and advertising budget.