Tag Archives: Carmel

Whether you think you’re on a diet or not, most people are on the “The S.A.D. Diet”, which Brandy Mason says stands for Standard American Diet. Brandy is a living foods consultant and certified colon hydrotherapist in Carmel, Indiana who advises people on what foods to eat and how to keep yourself cleansed. She’s been helping people do just that since 2009.

What is Living Food?

I asked Brandy to define what living foods are and here’s what she said, “Three-fourths of one’s plate should consist of foods that have not been denatured by heat (anything cooked over 120-130 degrees) These are the foods that have all their active enzymes intact therefore considered ‘living foods’.”

I asked Brandy how she got started in living foods consulting and she said, “I was overweight and had no energy. One day I was hanging out at the bookstore and somewhere between the self-help books and the cook books I found a book by Norman Walker called Become Younger.”

Norman Walker, a pioneer with juicing raw fruits and vegetables, advocated cleansing your body by juicing and then following up with colon hyrdrotherapy so that’s exactly what Brandy did. “I dropped 50 pounds with no exercise and had tons of energy,” she said, “I was hooked and knew then that I wanted to help other people feel as great as I felt.”

Brandy flew down to Puerto Rico to get certified at the Ann Wigmore Health Institute where she spent several days learning about eating raw foods and how to cleanse your body at the cellular level. When she got back, she purchased an Angel of Water, which allows you to relax in a reclining position while evacuating the contents of the colon, and she was in business.

Her dream is to open her own institute where people can come to learn about the lifestyle that Norman Walker and Ann Wigmore taught her so much about. Brandy envisions people being able to come and learn about whole foods, raw foods, juicing, and cleansing while they rest and rejuvenate their body and soul. Brandy calls this process, “Self-sustaining training.”

Brandy has been around the body for most of her career. Before doing living foods consulting and colon hydrotherapy in Carmel, Indiana, she was a registered radiology specialist. I asked Brandy what she likes doing when she’s not helping people learn how to take better care of their bodies and she said she enjoys playing with her two dogs and watching her kids play sports.

You can find out more about Brandy at her website or by calling her at 317-690-0536.

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HHS Services, also known as Home Handyman Specialists, specializes in Electrical, Plumbing, and Remodeling projects around Carmel, Fishers, and Noblesville, Indiana areas. They contracted with our 3×300 Sale and as part of that package we revamped their web site, added social media buttons, and their first of many videos. This site uses a custom WordPress theme with widgets and customized menus. We are currently maintaining HHS’ social media management for them to allow them to focus on what they do best – electrical, plumbing, and remodeling work around Central Indiana.

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PillowTalk is a lingerie boutique located in Carmel, Indiana which specializes in couture lingerie, candles, and custom jewelry. Find out more about PillowTalk for all of your lingerie, candles, and gift needs by visiting http://www.pillowtalkboutique.com.

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If you’re visiting due to the success of Dirt Robber’s LivingSocial promotion this Christmas weekend, welcome. Watershawl Marketing is Indianapolis’ premier marketing firm specializing in helping businesses build their online presence.  Indianapolis web designers, Watershawl, bring clients a well balanced, business-focused, marketing campaign for the 21st century.

Carmel carpet cleaners, Dirt Robber, contacted us about getting a LivingSocial coupon out to the greater Indianapolis area and we delivered.  We believe email marketing like LivingSocial is great for business and for customers of your business.  It’s what we like to call a ‘win-win’.  We wish Rob and his carpet cleaning business great success with this weekend’s coupon promotion, and we with you all a very merry Christmas and a happy new year!

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Dirt Robber, Carmel carpet cleaning and floor care specialist in Noblesville Indiana, partners with Watershawl Inc. to grow their business

Dirt Robber, a Carmel carpet cleaning and floor care company based in Noblesville Indiana, is now partnered with the innovation-focused management consultants at Watershawl, Inc.  Dirt Robber utilizes Watershawl’s experience in growing businesses through high-yield marketing, effective technology, and innovative management techniques in order to capture the wood laminate and hardwood floor restoration and carpet, cork, and tile cleaning business throughout the communities they serve, which include Indianapolis,  Noblesville, Fishers, Geist, Carmel, Castleton, Westfield, and Zionsville.

Dirt Robber is no stranger to innovative services – after all, they are most known for their unique and amazing six-step, same-day process used to get carpets spotless leaving homes and businesses ready to be used again hours before their competition.  Dirt Robber is also focused on using environmentally friendly products and techniques that perform better than the old style of cleaning techniques used by most of the marketplace.  Dirt Robber is joining that expertise with the team at Watershawl, Inc. to take their business to the next level.

Managing a small business is a demanding role – no one knows that more than Robb who started Dirt Robber from scratch.  Utilizing Watershawl’s targeted and focused marketing techniques and harnessing the latest in technology helps propels Dirt Robber to the number one service provider for restoration and cleaning services for all types of flooring for the Carmel, Fishers, and Noblesville area.

Watershawl’s technology consulting service has performed on and off-page SEO; online and traditional advertising; and the conversion of Dirt Robber’s static page to a dynamic, editable WordPress content management system (CMS).  After the changes were made, the search engine results (SERPS) raised from page 5 to page 1 in Google.

Dirt Robber can be reached for routine or emergency needs at 317.460.1398 or at www.dirtrobber.com. Watershawl Technology Consulting can be reached at 317-572-7521 or via our contact form.

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HHS Services, an Indiana handyman located north of Carmel, Indiana, asked Watershawl to help them reach new clients by creating an online presence via a new website. HHS is a family owned and operated electrical and plumbing contractor servicing Hamilton, Madison, Delaware, Tipton and Howard counties. HHS Services does all their own work with no sub-contractors, and their work is guaranteed. They specialize in electrical, plumbing, remodeling projects, bathroom projects, kitchen projects and other home improvement services. HHS Services purchased their a web design, promotion, and hosting solution from Watershawl. This investment in the future of their business will have great benefits for HHS Services in the short and long term. Our team at Watershawl wishes HHS Services the very best in their future endeavors as they continue grow. If you would like help growing your business, contact Watershawl today.

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PillowTalk, a Carmel, Indiana based lingerie retail outlet, is a unique lingerie boutique that sells couture lingerie and other fine accessories for women. PillowTalk came to Watershawl with the desire to redesign their site in order to better represent their brand. Watershawl helped them do this by picking a color scheme and font that better matched the stores look and feel. The result was a website that better reflected the core image and brand the business was trying to represent in downtown Carmel. How can Watershawl help you do the same? Contact Watershawl to find out.

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Social spaces.

Social spaces are these new web 2.0 websites like blogs, Facebook, Myspace, Twitter, and Youtube where users are creating all the content and interacting with each other. This is where users are hanging out online. Use these places to answer questions from your customers, gather feedback, spread information, and announce new products or sales. Post often—daily if possible. Better entries or “posts” as they can be called, help customers do their research better. Concentrate on your expertise and avoid sales pitches; be transparent and interact.

Create a business identity.

Search the Internet for free, ready-made templates to present a professional-looking and cohesive business identity or find a professional design firm that you feel comfortable with that addresses everything from marketing collateral to online presentations. This could be a graphic designer, a sign shop, a full advertising agency, or web design firm. They should all have websites so do your research and possibly try it yourself first. If you feel like you need help, seek it out. It could help save your brand or your business’ image.

Print in color.

Print all marketing collateral in color. Why? Because people respond to color. Invest in a good color inkjet or laser printer so you can print your business cards, letterhead stationery, labels, and brochures on-demand or if you are just starting out, seek out a local print shop or the big two: Fedex and UPS stores. Be sure to use or request quality paper. It will make a difference in how it feels in your hand. Potential customers can be affected by all senses and you wouldn’t want to sink a sale due to flimsy or cheap-feeling paper.

Learn new software.

Learn how to use publishing software like Microsoft Publisher or Adobe Photoshop. Search the web for free online classes or tutorials on everything from Microsoft Word to Adobe Illustrator. Even if you go with a design firm, you may still want to know a little bit about how to use a program in which they may be sending you files. The design firm should always send it in a format in which your computer is able to read, but it helps to be able to edit it easily too if you need to.

Spice up your presentations.

Take your next client meeting to the next level by using custom backgrounds, stock photography, clip art, and readable typefaces to convey your message in an interesting and memorable way. Just as people respond better to black and white than they do to color, your customers will respond better to pictures and graphs than text alone. Whatever you do, just be creative. You want to stand apart from your competition, be confident, organized, and professional.

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Think strategically.

Your web site should be a part of your overall marketing plan, but more than that should be part of your overall business plan. Your website should reflect your business and your business should reflect your website. Your website represents your company online and should be taken seriously.

Choose a web address wisely.

Choose a web site address (sometimes called a domain name) that’s intuitive and easy to remember. Your company’s name (if it’s short) or the name of your main product might work well. Watershawl sometimes recommends using part or all of your company’s motto if it is short and easy to remember.

Update marketing collateral.

Put your web address on all your printed material, including business cards, letterhead, press releases, and invoices. Include it in all your advertising online and offline.

Update all media outlets.

Update any offline media and traditional publicity techniques like billboards or yard signs with your new website. Send news releases (sometimes called press releases) promoting your site to newspapers, broadcasters, and magazines.

Speak out.

Volunteer to speak at conferences or trade shows, write informative articles for trade publications, magazines, or to post on your website. When you speak or write for someone else, mention your company’s web address. People have come to expect this so don’t be bashful about a little self promotion. As long as you are offering them something in return by telling them something they wanted to hear, it is completely acceptable.

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